Why Work With Us?
Because this isn’t theory — it’s lived experience.
At Chicken or Egg, we’ve built brands from scratch, scaled them into national retailers, and turned underperforming businesses into profitable, buzzworthy success stories.
We don’t do fluff, jargon, or death-by-PowerPoint. We work with food and drink brands who are hungry to grow, solve problems fast, and get real results.
You’ll get:
📈 Strategic thinking and sleeves-rolled-up execution
🛒 Insider retail, DTC & wholesale knowledge
💡 Ideas, energy, and brutal honesty — not just ‘advice’
Whether you're figuring out what comes first — brand, sales, or ops — or you’re ready to scale and need a grown-up in your corner, we’re here to help you cut through the noise and grow your business, properly.
Let’s crack it together.
Plug-in
Growth Director
Flexible, Fast,
Focused
Built for
Founders
Strategy
That Sells
Helping Food & Drink Brands Grow.
We work with early-stage and fast-growth food & drink brands who need strategic firepower across sales, retail, DTC and brand — without the cost or commitment of hiring full-time.
Think of it as your own Head of Growth, plugged in where it matters most:
• Sales and channel strategy
• DTC growth + performance marketing
• Brand clarity and positioning
• Commercial planning and execution
• Founder support when the pressure’s on
Time is booked in multiples of 5 hours (20 hour minimum booking).
Flexible, results-focused, and built around what your business actually needs.