About Us 

Chicken or Egg Consulting exists for one reason: to help brilliant food and drink brands grow faster, smarter, and with purpose.

We’re not a bloated agency. We’re not a vague strategy shop. We’re a hands-on partner for founders and teams who need clarity, momentum, and commercially-minded thinking — without the fluff.

Our style is direct, collaborative, and built around action. We listen, we challenge, we simplify. Then we get to work — shaping brands, fixing sales funnels, sharpening pitches, and unlocking growth across retail, wholesale and DTC.

Whether you're pre-launch or scaling up, we’re here to help you figure out what comes first — and what matters most.